Sport Category: Taking Risks

'Getting creative with your interviews (including a list of questions to help you get started)

Getting creative with your interviews (including a list of questions to help you get started)

When you’re shooting a campaign it’s easy to get bogged down by all the logistics, concepts, ideas, and all the other balls you’re juggling around. I’ve worked on a lot of documentaries and ad campaigns where one important piece of the juggling circus is given very little attention, the interviews. It goes something like this, the creative director says, “We’re going to film this epic sequence, then transition into the hook, then we’ll move to film the exploding unicorns, o yeah and we’re going to film 3 interviews later too.”