About the project
We want this campaign to inspire young people to get up and go after what they admire. We want to show that these athletes aren’t daredevils, they’re just regular people who choose not to limit themselves to the standards set by others.
Latest Posts
Paramotor Part 1 is Live!
Part 1 of Why We Paramotor is live! We hope this gets you a little more curious about getting out there and flying.
Parkour After Dark is Live!
The first cut of Parkour After Dark is live! We set out to show parkour in a new light (literally) to get young people out their active and playing again. Parkour is an amazing sport and we owe a huge thanks to Parkour Generations for helping make this film...
Getting creative with your interviews (including a list of questions to help you get started)
When you’re shooting a campaign it’s easy to get bogged down by all the logistics, concepts, ideas, and all the other balls you’re juggling around. I’ve worked on a lot of documentaries and ad campaigns where one important piece of the juggling circus is given very little attention, the...
How to Make Creativity a Reality (and the project of a lifetime it turned into)
Creatives typically admire other Creatives. We watch video after video, interview after interview, read blog after blog. The problem is although we’re exposing ourselves to a lot of information, we’re usually not soaking that information in. I recently tried to change this and it led to the most complex,...
One golden rule I’ve learned to make your pre-production easier (and how to speed up the tedious process)
Creatives frequently get bogged down by pre-production and I can’t blame you, it’s tedious, time-consuming, and usually produces headache-inducing stress. But if you’ve ever been in charge of a professional shoot you’ll know that the stuff that happens before a shoot is just as important as what happens on...
An amazing opportunity to watch and film
It was an amazing opportunity to watch and film Paramotor Barcelona do what they do best!
Filming of our parkour video
The filming of our parkour video with the awesomeParkour Generations is officially underway! #RiskingGravity #FreeRunning